A practical test of a process model for customer relationship management system selection with an automotive supplier
| Categories |
Gute Tagungen (JourQual 4 „B“ und „C“ (2024), oder vergleichbar) |
| Year | 2012 |
| Authors | Ina Friedrich; Lubov Kosch; Michael H. Breitner |
| Published in | Proceedings of 20th European Conference on Information Systems, (ECIS 2012), Barcelona, Spain, 10.- 13.06.2012 |
Description
| File | Abstract (PDF, 68 KB) |
